The BCS Interactive Blog

Thoughts on digital marketing and design for nonprofits, foundations and schools

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Rebrand or Website Redesign?
Which Comes First?

It’s come time to redesign your website. But thinking through your website redesign strategy has revealed some issues with your overall brand. Perhaps your logo is a bit ou...

3 Warning Signs that You Need
a New Website

In poker, there’s an old saying that if you’ve been in the game 30 minutes and you don’t know who the patsy is, you’re the patsy. And although that’s a bit blunt, it’s an a...

What the Best Nonprofit Websites
Have in Common

Although Gary Vaynerchuk will say that social media is the most important marketing tool there is, we’re going to respectfully disagree (we still love ya, Gary). We’ve argu...

Why Business Must Embrace Social Impact

As a social impact marketing agency, we get asked a lot about the benefits derived when a business chooses to focus on a higher purpose, and not just profit. What’s in it ...

Apps for Nonprofits:
What You Need to Know

It’s 2007. Steve Jobs has just walked off the stage, having delivered one of the most iconic—and seminal—presentations in business history. The iPhone now ushers in an era ...

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