The BCS Interactive Blog

Thoughts on digital marketing and design for nonprofits, foundations and schools

December 8, 2020

BCS Interactive and the 2021 Nonprofit Technology Conference

The Nonprofit Technology Enterprise Network (NTEN) is a great organization dedicated to empowering the nonprofit world through education, community and networking opportuni...

December 8, 2020

5 Focus Areas for Nonprofit Marketing Success in 2021

Throughout the course of this year, I’m sure you got your fill of digital marketing hacks, tactics, and “must-dos” that, taken together against the backdrop of a global pan...

November 18, 2020

A Checklist for Maximizing Student Enrollment Online

If your school follows a fall/winter recruiting cycle, now is the time to put resources and effort into maximizing student enrollment online. Students and their families ar...

October 8, 2020

Using Private School Retargeting to Drive Enrollment

November is approaching, and that means we’re entering peak enrollment season. If your school adheres to a February application deadline, the next three months will be crit...

September 30, 2020

How to Approach Nonprofit Website Photography

Why does someone donate to your nonprofit or foundation? There are a few reasons: Your mission aligns with their values and passion They see that their contributio...

September 3, 2020

Building a Student Recruitment Page That Converts

Fall is here, and that means student recruitment is under way, even if it will be a process unlike any we’ve experienced before. This year, using online channels to reach s...