The BCS Interactive Blog

Thoughts on digital marketing and design for nonprofits, foundations and schools

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November 15, 2023

The Key to Online Success?
Know Your Audience.

Say you’re a Swiftie. And one day, waiting in line at the coffee shop, you notice that the person in front of you is wearing a Taylor Swift T-shirt. Here’s someone who shar...

May 1, 2023

How to Spend Your Nonprofit Marketing Budget

Over the last 10 years, there’s been a welcome transformation in the nonprofit sector. Nonprofits, and the boards that serve them have slowly come around to the idea that t...

November 1, 2022

Content Marketing for Nonprofits

Content Marketing for Nonprofits The Content Marketing Institute defines content marketing as a “strategic marketing approach focused on creating and distributing valuable...

January 14, 2021

2 Ways to Build a Nonprofit Audience

As an immigrant to this country, my father learned through trial and error how to build a business, and a life. To this day, he shares his wisdom through aphorisms: the ear...

March 13, 2014

The Art of the Online Fundraising Experience

At BCS Interactive, we work with a lot of passionate and worthy non-profits. Each of these organizations provides an essential service to their community; each has achieved...

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