The BCS Interactive Blog

Thoughts on digital marketing and design for nonprofits, foundations and schools

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How to Market a Charter School

“We need help with enrollment.”  This is what I’ve been hearing from almost every charter school we’ve spoken to in the last couple of years. And it makes sense. These day...

The Future of Nonprofit Marketing

I’ve been at this a long time, and I’ve had a front-row seat to some major turning points in digital marketing: The rise of the web.  The rise of social media.  The age ...

How AI is Used for Marketing

After years of speculation, Artificial Intelligence (AI) for practical application has arrived. And whether you’re scared, excited, or unmoved by this fact, the one thing y...

How to Spend Your Nonprofit Marketing Budget

Over the last 10 years, there’s been a welcome transformation in the nonprofit sector. Nonprofits, and the boards that serve them have slowly come around to the idea that t...

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