The BCS Interactive Blog

Thoughts on digital marketing and design for nonprofits, foundations and schools

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Why Facebook Still Matters for Non-Profits, Pt. 2

A while back, I posted about the value of Facebook as an audience-building tool for non-profits and social causes. My purpose was to counter the argument that organizations...

Don’t Believe the Hype. Believe Your Users.

One of the downsides of the constantly evolving nature of the Web is that it provides fertile ground for hyperbole. With changes in digital marketing occurring so swiftly,...

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