Website Design for Nonprofits Archives

Does My Nonprofit Really Need an App?

Posted on April 23, 2025 (April 24, 2025) by L K

Building an app is a significant investment in time, money and resources. Sometimes it’s worth the effort, helping you to elevate your brand and engage more consistently with your audiences. In other cases, it can be an unnecessary expense that diverts resources from more effective digital strategies. If you’re a nonprofit that’s considering an app, […]

How to Market a Charter School

Posted on March 27, 2025 (March 27, 2025) by L K

“We need help with enrollment.” This is what I’ve been hearing from almost every charter school we’ve spoken to in the last couple of years. And it makes sense. These days, students and families have many educational options to choose from, including public, private, magnet, hybrid and more. And while I think competition improves the […]

The Future of Nonprofit Marketing

Posted on February 19, 2025 (February 20, 2025) by L K

I’ve been at this a long time, and I’ve had a front-row seat to some major turning points in digital marketing: The rise of the web. The rise of social media. The age of apps. While these were game-changers for sure, they arrived at a pace, and in such a way that clients could embrace […]

How Long Does a Website Last?

Posted on January 15, 2025 (February 18, 2025) by L K

One of the most often-asked questions we get from clients is “How long will our new website last before it needs to be redesigned?” And our response is always the same: “It depends on you.” The problem lies in the question itself. “How much time before we have to redesign?” assumes that your website is […]

5 Simple Ways AI Can Improve Your Marketing and Communications Right Now

Posted on December 11, 2024 (December 11, 2024) by L K

5 Simple Ways AI Can Improve Your Marketing and Communications Right Now Over the years, I’ve had hundreds of conversations with nonprofit leaders and fundraisers about their marketing. The number one challenge each faces is not budget, a reluctant board, or keeping up with technology. It’s capacity. These individuals want to act on the strategy […]

The 4 Steps to Growing Your Cause Online

Posted on October 9, 2024 by L K

The 4 Steps to Growing Your Cause Online I’m always astounded when I watch my daughter play violin. It’s such a complex process. How can she coordinate all of those different motions to produce that beautiful sound? How can anyone play violin? Having watched her now for 8 years though, I’ve realized that playing violin […]

AI Search Has Arrived.
Here’s What That Means for Your Cause.

Posted on July 2, 2024 (July 3, 2024) by L K

If you’ve searched Google recently for information on some general topic, chances are you saw something like this: See that “AI Overview” note at the top? That means that for this particular query, Google is not relying solely on delivering a list of third-party websites – but on Artificial Intelligence – to provide the answer. […]

Optimizing Your Website for Growth and Happy Donors (Webinar)

Posted on May 15, 2024 (May 15, 2024) by L K

Have you invested time, money and resources into your website – only for minimal results? If you’re doing it right, your website should be producing conversions (meaning sign-ups, applications and donors) as well as happy constituents. Recently, BCS Interactive CEO, Lou Kotsinis gave an in-depth webinar for fundraising guru Rhea Wong’s “Big Ask Gifts” Training […]

My Board Wants to See Marketing Results. Now what?

Posted on February 21, 2024 (October 3, 2024) by L K

You did it. You made your case, fought hard – and won. You got the board to approve funding for that large-scale digital marketing project. Time to celebrate, right? Well, not so fast. We’ve seen it before. A nonprofit leader secures money for a new website or ad campaign, and a certain euphoria sets in: […]