3 Warning Signs that You Need
a New Website

In poker, there’s an old saying that if you’ve been in the game 30 minutes and you don’t know who the patsy is, you’re the patsy. And although that’s a bit blunt, it’s an apt metaphor for how many website owners, in organizations large and small, end up realizing they need a new website. That […]

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What the Best Nonprofit Websites
Have in Common

Although Gary Vaynerchuk will say that social media is the most important marketing tool there is, we’re going to respectfully disagree (we still love ya, Gary). We’ve argued for years that a nonprofit’s website is the cornerstone of its marketing efforts. And as a nonprofit web design agency, we can attest that when it comes […]

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Is WordPress for Nonprofits?

When it comes to redesigning your organization’s website, chances are you’ll be doing so in WordPress.  You’re not alone.  Recent data shows that 40% of all websites running on the web are powered by WordPress, (and a 2018 report shows that 44% of all nonprofit organizations do so as well).  But is this seemingly ubiquitous […]

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Design Thinking for Innovation in Purpose-Driven Organizations

In recent years, the concept of “design” in business has taken on a greater role than how it’s classically been defined (i.e., visual layout, graphics, branding, etc.).  As organizations realize the importance of user feedback in developing both products and services, an entire methodology–referred to as design thinking–has evolved.  Mission-based organizations can benefit from using […]

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Improving Website Messaging to Raise More Dollars and Increase Awareness (Webinar)

How Can I Give If I Don’t Know What You Do?  Recently, we had the pleasure of presenting a webinar with our friends over at Salsa Labs on a topic that many mission-based organizations struggle with: improving website messaging.  In other words, how can an organization quickly and with impact, define who they are on […]

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Nonprofit Technology and Your Organization’s Long-term Success

Although it’s taken a while, more nonprofits and socially-conscious organizations are embracing a digital-first mindset towards their marketing and operations. They’re realizing that the purposeful use of nonprofit technology, digital tools and online advertising is the most effective way to engage their supporters and stakeholders, as well as to manage critical functions like staffing, fundraising […]

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3 Ways to Show Nonprofit Impact

3 Ways to Show Nonprofit Impact Last year, Network For Good asked 3,000 nonprofit donors what motivated them to give. The answers were enlightening, but not surprising. Some donors gave because they felt connected to the organization’s mission. Some gave because they trusted the organization to do the right thing with their dollars. And yet […]

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5 Focus Areas for Nonprofit Marketing Success in 2021

Throughout the course of this year, I’m sure you got your fill of digital marketing hacks, tactics, and “must-dos” that, taken together against the backdrop of a global pandemic have probably left you overwhelmed. Today, I want to cut through the noise and share with you 5 focus areas for nonprofit marketing success in 2021; […]

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How to Approach Nonprofit Website Photography

Why does someone donate to your nonprofit or foundation? There are a few reasons: Your mission aligns with their values and passion They see that their contribution can have an impact They consider you trustworthy as they see their own peers give While you should continually work towards developing all of these prompts, there’s an […]

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How to Choose a Fundraising Platform, Part Two

Welcome to part two in our series on how to choose a fundraising platform. As I noted in part one, rather than picking a system based solely on referrals or research, it pays to first think through your organization’s requirements, capabilities and expectations. The right choice of systems can reap benefits for years to come, […]

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