One of the downsides of the constantly evolving nature of the Web is that it provides fertile ground for hyperbole. With changes in digital marketing occurring so swiftly, tech writers and digital thought leaders readily take to blogs to announce the end of what was, seemingly just yesterday, an effective process or technology. Specifically, I’m referring to […]
As an agency that specializes in redeveloping outdated or underperforming Web sites and applications, we’re continually picking up where someone else – designer, programmer, agency – left off. This can pose unique challenges, especially when it comes to SEO. Most designers or developers will tell you that they would prefer to start a site from […]
At BCS Interactive, we work with a lot of passionate and worthy non-profits. Each of these organizations provides an essential service to their community; each has achieved success in one form or another. Those that stand out from the pack, though, have invariably mastered the tenets of online fundraising. Now, let’s be frank. Raising money […]
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I’m happy to report that my goal of teaching myself Javascript is going well. For the most part. I continue to be fascinated by the language and programming as a whole, so passion has not ebbed. Time, however, is the challenge. Perhaps that’s an excuse (if you’re passionate enough about something, you’ll find a way), but with […]
We’re currently in the midst of a major Web site re-design for a medical practice. The process – and the relationship with the client – has been terrific. They get us, we get them; we’re passionate about doing a great job, they’re serious about giving their patients the right user experience. So far, so good. […]
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I’ve always loved code. I’m not a developer by any stretch, but having worked with and around developers for years now, the “idea” of code has been part of my daily life for some time. The appeal to me – as I’m sure it is for many – is the very basic notion that something gets […]
A few weeks ago, Jason Fried and David Heinemeier Hansson, the guys from 37 Signals, put out Remote, their much anticipated book about – you guessed it -working remotely. I haven’t yet read it, but I’ve been following their argument for quite a while, which in a nutshell advocates that businesses can – and should […]