Why does someone donate to your nonprofit or foundation? There are a few reasons: Your mission aligns with their values and passion They see that their contribution can have an impact They consider you trustworthy as they see their own peers give While you should continually work towards developing all of these prompts, there’s an […]
Read More… from How to Approach Nonprofit Website Photography
Welcome to part two in our series on how to choose a fundraising platform. As I noted in part one, rather than picking a system based solely on referrals or research, it pays to first think through your organization’s requirements, capabilities and expectations. The right choice of systems can reap benefits for years to come, […]
Read More… from How to Choose a Fundraising Platform, Part Two
If you’re a nonprofit decision maker, at some point you’ll have to consider (or reconsider) how to choose a fundraising platform for your organization. This can be a painful process. Over the last 10 years, there’s been an explosion of online fundraising products, tools and software. There are legacy systems, niche players and shiny new […]
Read More… from How to Choose a Fundraising Platform, Part One
This week, I asked a friend and prominent non-profit consultant how he’s guiding his clients during the Coronavirus crisis. After sharing thoughts on specific work, he summed up with this: I’m telling them to lead with mission. Exactly. Your mission is your reason for existing as an organization. It’s the good you bring to the […]
You’re a tireless advocate for your cause—the Executive Director on the front lines, overseeing countless projects and deadlines, or the Director of Development, committed to raising the funds to accomplish your mission. You’re doing all the right things, making the right connections, spreading the word far and wide, but you also know that your organization […]
Read More… from How to Persuade Your Board to Invest in Nonprofit Digital Marketing
Recently, SparkToro’s Rand Fishkin painted a bleak picture of the current state of search, detailing a trend that most of us in the digital marketing community have been witnessing for years: that Google itself is increasingly providing answers to searcher’s web queries at the expense of content publishers and websites. Among his findings: Google solves half […]
Read More… from Google is taking over search traffic. What does that mean for your non-profit?
My family and I are currently renovating our home. It’s a major undertaking of time and money. When the work’s complete, I’m going to be certain to upkeep our investment so that we can live comfortably – but also so I can ensure that all of the resources that went into it were well spent. […]
Read More… from Three Things Your Website Should Be Doing Yesterday
These days, you can find off-the-shelf Web applications for just about any function your business requires. Have an event coming up and need a quick page? Eventbrite should do the trick. Need a basic “contact us” form for your Web site? Think Wufoo. Heck, with a product like Squarespace, you can even build an entire Web site on your […]
Read More… from When Off-The-Shelf Doesn’t Cut It: 3 Reasons to Build Your Own Web Applications
As an agency that specializes in redeveloping outdated or underperforming Web sites and applications, we’re continually picking up where someone else – designer, programmer, agency – left off. This can pose unique challenges, especially when it comes to SEO. Most designers or developers will tell you that they would prefer to start a site from […]
At BCS Interactive, we work with a lot of passionate and worthy non-profits. Each of these organizations provides an essential service to their community; each has achieved success in one form or another. Those that stand out from the pack, though, have invariably mastered the tenets of online fundraising. Now, let’s be frank. Raising money […]
Read More… from The Art of the Online Fundraising Experience